Thursday, October 23, 2008

How to Use Forums to Drive Laser Targeted Traffíc to Your Site in 7 Steps

There is no doubt about the fact that Forum posting works when it comes to driving traffic to a site. On many occasions, I have successfully used posting to forums to gain exposure to my affiliate landing page, squeeze page, sales page, etc.



I tell you, if you're really smart, the goal of every forum post you make is to get as many people to subscribe to your líst! Posting to forums is a very fast and powerful way to build your base of subscribers in as little as 30 minutes. Below is a step-by-step guide:



Step 1 - Find Forums About Your Niche Very Easily



Just Google the following:


+"your niche" +forum

or

+"your niche" +"discussion board"


For instance, if I am looking for Forums in the Internet Marketing field, I type +"Internet Marketing" +forum . The results show the top Internet marketing Forums such as:



www.im4newbies.com/forum

www.warriorforum.com

www.forums.digitalpoint.com



Step 2 - Join the Forums and Set Up Your Signature



Remember to include your website address in your signature. Signature is another name for your resource box. Your resource box is just like an 'about the author info'. This appears at the end of every post you make and drives traffic to your website.



Step 3 - Read the Rules and Regulations of the Forum Before Posting



This ensures that your posts are not deleted by the Administrators of the Forum. Now, don't go about spamming all members of the Forum with your website advert. In fact, I will advise you not to post an obvious ad. It's a pure waste of time because it will be deleted.



So, what's next?



Step 4 - Ask for Input



Approach from a weak man's position. Assuming you've written an article on your site entitled "13 Ways to Drive Traffic to a New Site." You could make a post asking folks to check out the article and see if you missed anything. Or you can ask for additional points to add to your article. Of course you'll have your opt ín box at the end of the article with a compelling offering.



Let's say you've written an article on meeting the right partner. You could post a message like this: "If you had a chance to learn how to meet your right partner now, what would you do?"



It's a great way to get the attention of forum members to your article. You also get them engaged in the article by asking for their input. And who knows, you may also get other publishers who would use your content in their ezines, thereby getting more exposure for your site.



Step 5 - Ask for a Critical Assessment



If you are the type that is not easily hurt by honest feedback even when it hurts, you can go to a forum and ask for a honest critique. You may think this will not make people sign up for your líst, but I tell you, many people will end up subscribing to it. It's a more indirect and acceptable way to ask people to check out your site without blatant advertising.



Plus, the feedback they give you may help to make your squeeze page even more compelling. Ask them if it would persuade them to give it a try, assuming they were in your target market (of course, you already know they are by the forum you selected). And, if they say no, ask them why. You can get valuable information on what they want (and don't want) this way.



There are two types of forums where you should ask for critiques: the niche forum itself and a marketing forum. You'll likely get more sign-ups from the niche forum and good advice to test out from the marketing forum (although you'll get some opt-ins there as well).



Step 6 - Ask Your Target Market What They Want



Unknown to most people, this is one of the best ways to develop products and services. And most times, Forum members are ready to tell you what they'll buy and give you ideas for articles, auto-responder content, your blog posts, whatever you need. People guess the products their target market will want and create them only to discover no one is interested in the product, but with this approach, you have real people telling you what product they want, how they want it and how much they are prepared to pay for it.



The way you would use this technique to get them to subscribe is to post something like, "what's your biggest question about loosing weight?" Or "what's the single most important thing you'd like to know about building a business?"



Don't forget to ask if they're willing to pay for solutions to their problems and have them give you an indication of how much they would be willing to pay. Powerful stuff!



Let them know you've already answered 10 questions (your 10 step mini-course loaded in your auto-responder), for example. Then they'll be more likely to sign-up. Make sure you point out that you'll add to your mini-course with the answers to the questions they've provided, and that they'll get answers to the existing questions in your mini-course PLUS the new ones when they subscribe. Everybody wins!



Step 7 - Provide a Step-By-Step Guide or Video Tutorial



If someone asks how to create an ebook, give them a progression of steps they can take. Or, make a Camtasia tutorial video showing them how. Now that you've got them to your site, you'll want to "make them a proposal they can't refuse."



Provide a Líst of Resources and Websites



In addition to checklists, resource lists with website URLs make a great site for them to bookmark! Make sure you supply more than just links. Make it a huge info-page of information. A collection of resources, links to everything you have - articles, video, audio, your blog, other useful sites, tools, you name it.



Solve a Problem for People



If someone asks for help or asks a question, provide your experience and try to help them. But to maximize your odds of getting both the asker of the question and everyone else who reads the post to subscribe to your líst, try to phrase your answer in one of the following two ways:



1. Give them tips, techniques, shortcuts, secrets, or anything that offers both the promise of exclusive information and fast results. A shortcut to success.



2. Whenever possible, supply them with specific results. Think about it. When you want to learn how to make income online, you go to someone who is making revenue online to guide you. This quickly establishes you as an authority in that area.



And by helping them, maybe - just maybe - they'll click on the link in your signature to check out your website. If you direct them to a blog post or article you wrote to answer their question, they'll be even more likely to investigate.



That's all there is to it but at the end of the day, it's a failure-proof way to drive serious traffic to your website using Forum Posts. Apply it and see your traffic soar through the roof. Don't say I didn't warn you!

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